Friday, 4 October 2013

Jean Paul Gaultier AW13/14 Digital Campaign: 'Drôle de Paris"





The team at Jean Paul Gaultier have unveiled their latest digital campaign "Drôle de Paris" to showcase the ready-to-wear Autumn/Winter 13-14 collection, by enlisting the help of 5 fashion bloggers. 
Shot in different areas of the iconic city, the campaign features Katia (heydickface.com) at the Palais de Mirage, Noémi (trendymood.com) on the Bir Hakeim bridge, Stéphanie (byglam.fr) at Musée des Arts Forains, our very own pop culture warrior Nik Thakkar (karlismyunkle.com) at JPG HQ, and Céline (Les Demoizelles.com), who you'll find by following the clues to her secret location - and get the chance to win a signed bag by Monsieur Gaultier while you look for her! 

To take part, head HERE, and meanwhile check out Nik's campaign video below, shot by Emma LeDoyen - and also the amaaaaaaazing 'ART-G' cuff which Noémi wears in her campaign imagery, WANT!!!!


Images © JPG, Paris

 

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