Thursday, 1 August 2013

The Kooples AW13 Campaign

All Images © Raphael Elicha

Embodying the dark gangster subculture of Paris (you won't find any pretty coloured macarons there), French hipster brand The Kooples (pronounced Coo-pels if you put on your best Franglais), have unveiled their AW13 ad campaign.
Oozing nonchalant rebellious cool, shot in black and white at 
Place VendĂ´me by Raphael Elicha (one of the three founders), the brand's signature 'famous couples' campaign format now features six new faces - Bambi Norwood-Blyth and Dan Single, Veneda Budny and A$AP Nast, and Alice Gomme and Adam Holden.

Founded in 2008 by brothers Raphael, Alex and Laurent Elicha, the synergy of Brit cool and Parisian chic works across a his-and-hers wardrobe, fusing style and spirit - think English dandy meets French rock chick with a little je ne sais quoi thrown in.


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