Thursday, 1 August 2013

The Kooples AW13 Campaign

All Images © Raphael Elicha


Embodying the dark gangster subculture of Paris (you won't find any pretty coloured macarons there), French hipster brand The Kooples (pronounced Coo-pels if you put on your best Franglais), have unveiled their AW13 ad campaign.
Oozing nonchalant rebellious cool, shot in black and white at 
Place Vendôme by Raphael Elicha (one of the three founders), the brand's signature 'famous couples' campaign format now features six new faces - Bambi Norwood-Blyth and Dan Single, Veneda Budny and A$AP Nast, and Alice Gomme and Adam Holden.

Founded in 2008 by brothers Raphael, Alex and Laurent Elicha, the synergy of Brit cool and Parisian chic works across a his-and-hers wardrobe, fusing style and spirit - think English dandy meets French rock chick with a little je ne sais quoi thrown in.

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