Thursday, 20 December 2012

FULL CAMPAIGN: Prada SS13 x Steven Meisel

Yesterday Prada unveiled a teaser image for their S/S 2013 ad campaign and now here is the full set, shot by Steven Meisel.

The studio shot campaign features Amber Valetta, Vanessa Axente, Saskiade Brauw, Irina Kravchenko, Eva Herzigova, Sung Hee, Irene Hiemstra, Kirsten Owen, Sasha Pivovarova, Maartje Verhoef and Raquel Zimmermann - each showcasing the 60's-esque collection which features flowers as a recurring motif across Duchesse satin dresses and Japanese-inspired wraps; those leather toe-sock-shoes (inspired by Japanese tabi socks) which caused mixed reactions among the fashion press when they popped up on the catwalk last September, and a variety of accessories including floral-inset eyewear which is very Dame Edna meets 
Sue Pollard.

The overall mood of the campaign is about simplicity and individuality, reflecting a collection which
explores the complexity of womanhood in full bloom.

Images © Steven Meisel / Prada



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