Thursday, 5 April 2012

Let's Talk About Pyjamas Shall We?

Image © Getty

There's something about this picture (above) of Rihanna in Emilio Pucci AW12 that makes me pull one of those "I don't like it" and wrinkle-up-your-nose expressions. Maybe that's because she looks like she just got out of bed, threw on some nude sandals (re-focus those glazed-over eyes and you can just about make them out) and rocked up on the red carpet. 

It's a look that says "I'm channelling sofas, slankets, and slouching around".

But of course, RiRi is actually working the latest SS12 trend for all things *pyjama*, and taking the indoors outdoors is so hot right now, (just remember to leave teddy tucked under the duvet).

Various chic re-workings of the bedtime attire trend popped up on the SS12 catwalks, including Stella McCartney (who also turned up in her own version to launch the Team GB kit recently), Hermes, Clemence Ribeiro, Antonio Marras, Haider Ackermann, Jil Sander, Jonathan Saunders, Richard Nicoll and even Marni and H&M's collaboration spurned some pyjama shorts which flew off the rails (along with everything else in seconds).

Funnily enough, not all trends are there to be followed, obviously. And not all trends work for everyone. Obviously. But if you are one of those peeps who outsiders call "a slave to fashion" and we insiders call "stupid", it's probably best to own a mirror before you leave your house in your 'pyjama look', just so the mirror can shout back at you, "NO, STOP!, DON'T DO IT!".

But hey, that's the beauty of personal style, we can all interpret trends however we want. 

So if you must work PJ dressing as daywear or eveningwear, team your two-piece (as an alternative to the trouser suit) with heels, flats, sandals, loafers (yes you have to remove your slippers), or wear pyjama-bottoms with a non-fussy top, worn loose or tucked in (like Swedish blogger Elin Kling, who works the look perfectly HERE back in 2011). 
Minimalism is the key word for accessorising - less is more.

Or you can be like me and shun the trend completely in favour of the good old one-piece, because there's nothing quite like doing the wine-run to your local Off Licence in a stripey zip-up fleece (especially if it has a hood). 

Why look like the local sleepwalker in your pj's, when you could look like you belong in a cupboard locked away with Zippy, George and Bungle. 
Also, pyjamas will make old men (think Hugh Hefner) gawp at you, and nobody wants that.

Emilio Pucci SS12
Sofia Coppola in Louis Vuitton SS12

Salma Hayek joins the polka dot pyjama party
Alessandro Dell'Aqua SS12
Richard Nicoll SS12

Stella McCartney SS12 (and below)

Jonathan Saunders SS12

Jessica Alba in Dolce & Gabbana


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